WHERE PRECISION MEETS PROMOTION

Bullhorns & Bullseyes Podcast

With Tom Nixon & Curtis Hays

Co-hosted by Curtis Hays with collideascope and Tom Nixon with CreativeMill, Bullhorns and Bullseyes explores a broad range of marketing and advertising strategies. From the art of broadcasting compelling stories and thought leadership in order to grow an audience (Bullhorns) to the science of micro-targeting and retargeting highly specific individuals and buyer personas through advanced digital marketing (Bullseyes), we explore the present and future with a curious eye and honest analysis. Join the community today to help us on our mission to close the loop between marketing activity and client/customer acquisition.

Listen anywhere:

Youtube Apple Spotify Amazon Rss

Season 2 Episodes:

Katherine LeBrun

S2 E4: Hunting vs. Fishing

Curtis and Tom are joined by marketing and branding consultant Katherine LeBrun on the show to discuss the metaphorical implications of fishing versus hunting in sales and marketing.

Aimee Schuster

S2 E3: Learners and Hand Raisers

Tom and Curtis welcome back fractional CMO Aimee Schuster to discuss the critical distinctions between “hand raisers” and “learners” in digital marketing. Aimee shares insights on the learner journey and the need for authenticity in marketing.

S2 E2 Living In A Post Search World

S2 E2: Living in a Post-Search World

n this episode, Tom and Curtis explore the evolving landscape of search and marketing in the age of AI. They discuss the rise of zero-click searches, the implications of voice search, and the need for businesses to adapt their SEO strategies.

Episode 41

S2 E1: Going Live to Thrive in '25

Curtis and Tom kick off Season 2 by going live (originally airing December 18, 2024), during which they covered a range of topics with both curiosity and analysis alike. Appropriately, they open the show talking about the importance of authenticity when it comes to branding and marketing. (You know...like, going live and in-person in real time?)

Season 1 Episodes:

Bb Epis40 Nixonhays

Episode 40: Season Finale

In our final episode of Season One, Curtis and Tom discuss the chief takeaways and biggest lessons learned from our first season. Listen in as they break down the big three: 1.) the importance of messaging hierarchy, 2.) the role of systems in marketing, and 3.) the necessity of aligning metrics with objectives.

Mario Daquila

Episode 39: Lessons Learned and Next Steps

Mario D’Aquila — the guest who helped us launch Bullhorns and Bullseyes — returns for the penultimate episode of Season 1 to discuss the lessons he’s learned since we last spoke with him, as well as to outline his shift in mindset and strategy going forward.

Bb Epis38 Nixonhays

Episode 38: Lead-Gen vs. Lead Capture

Tom and Curtis return from a brief hiatus to discuss some related — but distinct — marketing terms, through the prism of the book “Forget the Funnel.” What are the differences between “lead-gen,” “lead capture” and “demand-gen” (among other activities).

More Episodes

Copyright Bullhorns & Bullseyes, LLC. All Rights Reserved © 2025
Privacy Policy | Terms of Use

(248) 971-0786

Get In Touch

Ready to take the next step? We'd love to hear from you. Whether you're interested in learning more about our services, want to collaborate on a project, or have a general inquiry, fill out the form below and we'll get back to you as soon as possible. Don't hesitate to reach out - we're here to help.

I hereby voluntarily release collideascope, LLC, CreativeMill, LLC, and their employees, subsidiaries, affiliates, agents, successors, and assigns (hereinafter “Company”) from any and all claims of any kind by me, my agents, or my estate for use by the Company of any images of me, pictures of me, and/or recordings or statements of mine which the Company might use in its sole discretion for its podcast (Bullhorns & Bullseyes), advertising and/or promotional purposes.

I hereby grant to Company the right and permission to record, use, publish, stream live, offer for sale, and/or otherwise distribute any audio or video interview in which I participate in for the Company’s podcast. Such right and permission includes, but is not limited to, my name, recorded voice or video, photograph or likeness, biographical information, handouts and/or any other materials based upon or derived therefrom.

I understand that any images, pictures, audio or video recordings (and transcripts thereof), and/or statements of mine may be used freely by the Company, in whole or in part, in order to promote itself to the public at large in any number of ways including, but not limited to, any and all kinds of media, websites, presentations, publications, marketing and promotional materials, podcasts, electronic communication, brochures, newscasts, and/or radio programs.

I hereby give permission to Company to release my images, pictures, audio or video recordings, and/or statements in any way and at any time the Company deems appropriate. This release is unlimited and unconditional, and is intended to survive any termination of my relationship with Company.

I hereby freely relinquish any proprietary rights that I may have in any statements, written or oral, any images or photographs of me, formal or informal, that are used by the Company for any purpose and in any manner it sees fit. I understand that I have no right of approval, no claim for compensation, and no legal claim (including, without limitation, claims based upon invasion of privacy, defamation, or right of publicity) arising out of or in connection with, any use, alteration, or use in any composite form hereunder.

Name
I agree(Required)