Bullhorns and Bullseyes
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The Plumbing Problem
The Five Things Every Business Development Team Should Agree On
Jul 28
•
Curtis Hays
1
2
51:36
More Tools Than Ever. The Needle Still Isn't Moving.
What happens when an industry's quality gate disappears—and why the same thing is happening to marketing right now.
Jul 22
•
Curtis Hays
2
1
1
The Audience You Own Is the Only Audience That Counts
Forty views. Two deals. And the end of the follower era.
Jul 7
•
Curtis Hays
3
2
S3.E6: The Audience You Own, with Brian Clark
(The Only Audience That Matters)
Jul 6
•
Tom Nixon
3
2
1:01:11
June 2026
Any Road Will Do?
“Slow Down. You’re Moving to Fast.”
Jun 24
•
Tom Nixon
3
1
S3.E5: Your Brand Is Your AI Override, with Mark Schaefer
Winning in a World Full of AI Noise
Jun 23
•
Tom Nixon
2
2
54:03
The Mirror and the Window
You can't declare a Why. You have to go find it.
Jun 18
•
Curtis Hays
1
3
2
S3.E4:How to Win in the Narrative Economy, with Kristian Alomá
The Best Stories You Tell Are True Stories
Jun 11
•
Tom Nixon
1
1
56:37
Outsource the Typing, Keep the Thinking
The typing was never the asset. Your conversations and the thinkers you've metabolized are — and they're the one thing no competitor can scrape.
Jun 11
•
Curtis Hays
and
Tom Nixon
1
2
Worldview Engineering
Prompt engineering will be a commodity skill inside of three years.
Jun 4
•
Curtis Hays
5
1
2
May 2026
A System Worth Amplifying
The folder system is the piano. Doctrine is the score. Most operators installed the instrument and never wrote the music.
May 29
•
Curtis Hays
3
3
2
S3.E3: Customers Have Secrets to Tell, with Emily Bielak
The most dangerous sentence in business is not, "We don't know need to know our customer." It's: "We already do."
May 27
•
Tom Nixon
and
Curtis Hays
2
1
51:25
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